Beyonce’s mom brings full-figured fashions to Walmart
October 26, 2010 Leave a comment
NEW YORK — Tina Knowles taps just about everyone around her to be a fit model for her new line of clothes that just moved into Walmart, from her best 50-something-year-old friend in Houston to the young hip woman answering phones in her Manhattan office. And, yes, her daughter Beyonce already has samples from the upcoming spring collection.
But nothing goes into the collection, called Miss Tina, that she doesn’t think complements her own figure.
“I’m the best model for this,” Knowles says. “I’m busty, I’m full under the arms and around the back. I couldn’t wear jackets or a white button-down shirt before, and I don’t want bare arms. All I was looking for was a jacket that actually closed.”
Knowles started this label — separate from the more upscale House of Dereon and junior line Dereon that she works on with Beyonce — about three years ago, originally partnering with HSN. It was a great experience that afforded her the chance to get feedback from customers, Knowles says.