GRADUATE Fashion Week gets a new sponsor for 2011


GRADUATE Fashion Week will be getting a new title sponsor for 2011. River Island, which has held the role for the last six years, will no longer sponsor the annual fashion event which supports national student fashion talent.

“River Island has always been dedicated to promoting young talent. Original thinking and new ideas are the foundations on which we built our brand. However, we really feel that now is the right time to step aside and allow another brand to take on this brilliant mantle,” commented Ben Lewis, ceo of River Island.

“Creative talent has always been a great source of national pride and I really think there is no better example of this than the energy you find at Graduate Fashion Week,” he adds.

via GFW gets a new sponsor for 2011 (Vogue.com UK).

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