Lauren Conrad on Style

These days, being just an actress or a singer does not fully satisfy a celebrity’s spotlight requirements, so it’s never a  surprise when a celeb decides to venture outside their Hollywood niche and try their hand at something new. Whether it’s creating a perfume, delving into the music industry, or designing clothes, it seems like being a triple-threat is all the rage.

When celebrities just use their names or pretty faces to promote their new product or career direction in a way that seems authentic, it can really turn us off.

When it comes to fashion, we don’t want to be tricked into buying a celebrity-endorsed clothing line that was not even technically designed by the famous face in the first place. What we want is authenticity, and an aesthetic that grows from something more personal than a just a strong fan following. So how do we decipher which celebrity career extensions are for real?

via Lauren Conrad on Style.


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